Weekly Digest 004

“The essence of culture, refined.”

^{BRANDS CURATED | Serving news & insights across art, brand, culture, fashion, hospitality, & sports.}

Explore this week’s curated list of Top 10 Headlines:

1. Silvia Venturini Fendi (artistic director and granddaughter of Fendi founders)’s twin grandchildren open the 25/26 Fendi Fall-Winter fashion show in archival looks to celebrate 100 years of creativity and fashion.

2. L'Oréal Paris welcomes Carlos Sainz as their newest brand ambassador.

3. Rolling Stone and Allbirds partner with host Stanley Tucci for a four-part video series. “Cards on the Table brings together twelve dynamic guests for intimate dinner parties that celebrate the power of curiosity, connection, and conversation.” Watch Carlos Sainz, Tan France, and Melanie C on the first episode via Rolling Stone’s YouTube channel.

4. Say hello to lululemon GlowUp Studio, NYC. “A chance to train, spin, dance, and flow like never before with world-class trainers from Feb 26 – March 9.”

5. Summer Fridays announces the launch of their new Jet Lag Eye Patches available to shop beginning March 18th.

6. Loro Piana transforms a post office-inspired kiosk for Milan Fashion Week brand pop up at via dei Giardini.

7. Whiskey brand Chivas Regal announces Charles Leclerc as their new Global Brand Ambassador. “This special partnership will be marked through an exclusive, one-night only pop-up piano bar in Melbourne ahead of the 2025 Formula 1 season opener on March 11^th.”

8. To mark the opening of their Shanghai retail space, Loewe is taking over streets in style with Hellobike, introducing a fleet of custom bikes. These aren't just any bikes — they're dipped in gold and stamped with the unmistakable Loewe logo, turning every ride into a luxury experience.

9. Lululemon taps Lewis Hamilton as their newest brand ambassador. “As a lululemon Ambassador, Lewis will work closely with the brand’s Research and Innovation and Design and Development teams to collaborate on future products, providing insight and feedback on athletic and lifestyle collections. lululemon’s Centre for Social Impact will also partner with Lewis’ global foundation, Mission 44, to integrate movement and mental health experiences into their efforts to build a fairer future for young people through education, employment, and empowerment.”

10. Adrien Brody breaks the Guinness world record for longest Oscar speech ever with a 5 minute and 40 second long speech after winning the award for Best Actor for his role in ‘The Brutalist’.

Stay curious. Stay creative. ‘Til next week!

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